Explore & Learn: Aspiring Lodging Professional Member Benefits

Welcome to your one-stop guide to understanding and making the most of your ALP Aspiring Lodging Professional membership!
This page walks you through each benefit — what it is, who it’s available to, and how to access it.

We are thrilled to have you as a member of the Association of Lodging Professionals (ALP). If you need anything at any time, do not hesitate to contact us at membership@alplodging.org.

InnSide ALP eNewsletter

Available to: All Members
What it is: ALP’s biweekly eNewsletter keeps you informed on industry updates, association news, and learning opportunities.
How to access: Sent directly to your inbox — check your spam/junk folder if you’re not receiving it.

InnOvations Magazine

Available to: All Members
What it is: ALP’s digital magazine filled with educational articles, trends, and stories from independent lodging professionals across the country.
How to access: Sent directly to your inbox. You can find past issues in ALP's Resource Library.

Webinars

Available to: All Members
What it is: Expert-led virtual sessions covering topics that help you operate, market, and grow your property.
How to access: You will be notified via email when a webinar is scheduled. Recordings are also posted by category in the ALP's Resource Library.

Resource Library

Available to: All Members
What it is: A growing archive of educational resources, webinar recordings, toolkits, and templates.
How to access: Log in and view here ALP's Resource Library.

Use of ALP Logo

Available to: All Members
What it is: Show your professional affiliation by displaying the ALP Member logo on your website and marketing materials.
How to access: Download from the Resources section in the Info Hub.

Private Facebook Group

Available to: All Members
What it is: A members-only online community to share advice, ideas, and encouragement with peers.
How to access: Request to join via the ALP Members Facebook Group

Affinity & Discount Program

Available to: All Members
What it is: Exclusive discounts and perks from ALP’s vendor partners — from supplies to insurance.
How to access: Browse current partners and offers in the Affinity Program section of the website.

ALP Aspiring Owner Hospitality Huddles

Available to: All Aspiring Lodging Professional Members
What it is: Monthly virtual meetings led by experienced instructors. Each month a different topic will be discussed. Topics include business planning, legal & licensing requirements, financing, property acquisition, insurance, and more.
How to access: As an Aspiring Member, you will automatically be invited.

ALP Academy

Available to: All Members except for Digital Members. Digital Members may pay to register or upgrade membership.
What it is: A quarterly learning series designed to help independent lodging professionals build skills, explore new ideas, and walk away with practical tools they can put to use right away.
How to access: Learn more about the program and sign up here.

Mentorship Program

Available to: All Members.
What it is: This program connects seasoned industry veteran members and members new to the industry.
How to access: Learn more and sign up to be a mentor or mentee.

Discounted Registration Rates

Available to: All Members with the exception of Digital Members.
What it is: Receive reduced registration rates for ALP Unlocked.
How to access: When registering for ALP Unlocked, a discount will automatically be applied based on your membership category. Digital Member register at the Standard Rate but have the option to upgrade their membership to Plus level to receive the discount.